Employee Motivation, Redefined. The Equity App for Teams | Cake Equity

Turn equity grants into celebrations, not paperwork

Bridge the gap between granting equity and appreciating equity. Cake makes ownership stakes concrete, visual, and motivating from day one.

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Trusted by some of the fastest growing teams

What users say

"I lean greatly on Cake Equity to understand what my equity is worth now and what it could be in the future."

"When I drive new business for our company, I feel that it impacts me and my family's future upside, and not just the C-suite or the board. This is my business, just as it's the CEO's business. Although I may not have started the business, I now have a share in it. I lean greatly on Cake Equity to understand what my equity is worth now and what it could be in the future.”

JUSTIN WILLIAMES, Head of CRM at Linktree

Create a meaningful employee experience with My Cake

Cake's employee app, My Cake, turns equity grants into daily motivation by showing your team exactly how their work builds their wealth.

Make equity fun and inspiring, from grant to exit

Don’t leave your team’s equity grants forgotten in Google Drive. From offer to exit, keep equity top of mind, accessible, and easy to understand.

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Align company mission with employees' goals

Users can enter their equity outcome goal such as home, car, college fund, and visualise their progress over time.

Flexible equity incentive solutions

Support for different equity types—NSO, ISO, RSU, RSA, and more.

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Demystify equity and communicate its value

Education and communication are critical to making equity motivating and meaningful. Our equity explainer videos help employees understand their equity, its value, and how it works.

Secure space for founders and teams

The employee app is separate from the cap table, ensuring that your employees can only see what's important to them.

Learn more about Cake's cap table

Expert employee Q&A sessions

Expert-led virtual sessions that simplify equity for employees and reduce HR overhead. Boost employee confidence while saving your team valuable time.

Team motivation, redefined

The real value of equity does not stop at signing the offer letter. It keeps going throughout the employee lifecycle.

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Your questions about Cake's employee app

What is My Cake?

My Cake is Cake's employee app — a separate space from the cap table where employees can view their equity grants, track vesting progress, and understand what their ownership stake is worth now and in the future.

What can employees see in My Cake

Employees can see their equity grants (NSO, ISO, RSU, RSA, and more), vesting schedule and milestones, current and projected equity value, and educational content explaining how their equity works. They can also set a personal equity goal — such as a home, car, or college fund — and track their progress toward it.

Can employees see the company's full cap table?

No. My Cake is completely separate from the cap table. Employees only see information relevant to their own equity — founders and admins retain full control over what's visible.

Do employees need help understanding their equity?

Cake includes equity explainer videos to help employees understand their grants, vesting, and value. Expert-led virtual Q&A sessions are also available to answer employee questions directly, reducing the HR overhead of explaining equity one-on-one.

Which Cake plans include the employee app?

My Cake is available on all plans.